Skip to main content
A blog is how a store answers the questions people type into a search engine before they know your name. It is under Search Visibility, then Blog Pages, and its posts are published on your store, at your store’s address.

Categories

Every post is in a category. A new store starts with three, Setup Guides, Troubleshooting and News and Updates, which are ordinary categories: rename them, sort them or delete them.

Writing a post

A post is written in Markdown, so it is plain text with a few marks. HTML is not one of the marks. A tag typed into a post is shown to the reader as the text you typed. A post also has a cover picture, and its own title and description for search results under In Search Results. Left empty, its title and the start of its text are used.

The preview

The preview is the post exactly as your store will show it, drawn by the same code. Beside it is the search result the post would be, and a short check of what a search engine looks for in it.

Publishing

A post is a draft until it goes out, and a draft is nowhere on your store.
  • Publish in the editor’s header saves the post as it stands and puts it out.
  • Publish and Unpublish in a post’s menu on the list change that and nothing else.

Where it all is

Only what is published is anywhere. A category with no post out has no page, and /blog/ itself is a missing page until your first post is published. From then on your store’s header gains a Blog link by itself. When you rename a post or a category, or move a post to another category, its old address leads to the new one. Nothing you have already shared breaks.

With the API

Everything here can be done from your own server: see List blog categories and posts, Create a blog post and Publish or unpublish a blog post.